Iwan Thomas prepares for ultra-marathon
We are excited to announce Nikwax’s sponsorship of a moving video following athlete Iwan Thomas MBE, preparing for his first ultra-marathon. Iwan holds the current UK 400m sprint record with a run time of 44.36 seconds.
Covering 100 miles, which is the the equivalent of 400 x 400m races, Iwan completed the gruelling ‘Centurion Running South Downs Way 100’ race during last summer’s heatwave, raising around £25,000 for Group B Strep Support, the world’s leading charity working to eradicate Group B Strep infection in babies. See if you can spot our Nikwax products in the video here…
Earlier this year, Iwan also participated in series 4 of the hit Channel 4 show Celebrity Hunted, which follows a group of celebrity contestants on the run for 14 days. Iwan successfully avoided capture by the Hunters – a team of elite athletes, police and intelligence personnel – and was crowned the show’s winner after a gruelling two weeks.
Did you know Nikwax Sweatproofing products will clean and condition your next-to-skin clothing and footwear without compromising its performance? They are the must-have products for all budding ultra-marathon runners! Next-to-skin clothing works brilliantly to control sweat and regulate body temperature, however, did you know household detergents and conditioners can leave behind residues on the fabric that impair their ability to evaporate sweat? This causes them to retain moisture. Added to this, body oils and bacteria can build up over time, so they start to smell. Regular household detergents mask the smell rather than removing it, so as soon as you start to use your base layers again, the smell returns very quickly.
Nikwax’s Sweatproofing wash-in cleaners, BaseWash® and Wool Wash, gently clean, remove embedded odours and prevent the build-up of odour-causing bacteria. They also accelerate the ability of the fabric to dry, to help regulate your body temperature when sweating.
Our wash-in conditioner, BaseFresh® can be used in place of standard fabric softener in a washing machine. It deodorises and improves wicking, keeping your base layers smelling fresher for longer.
Sandal & Sports Shoe Wash is great for cleaning and freshening all non-waterproof footwear – from sandals and sports shoes, to insoles and footbeds.
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